Your Sales Success
From Cars to Carats: Sales Lessons from a Master Automobile Salesman
Your Sales SuccessAt first glance, selling cars and selling diamond jewelry sounds so very different. And, indeed, they do differ. But, then...
Your Sales Success
How Clear is Your Vision of Success?
Your Sales SuccessIs it Flawless or I3? If you can keep a sharp, clean, clear vision in your mind of your own...
Your Sales Success
I Am a Jewelry Salesperson
Your Sales SuccessOriginal Author Unknown, Updated and Revised for the Jewelry Trade by Gary Spruch I am proud to be a salesperson,...
Your Sales Success
Is Your Epidermis -– and Passion — Showing?
Your Sales SuccessYou probably know the old 3rd grade joke -- where someone’s made to squirm when told their epidermis is showing....
Legends of Diamonds
The Girl Who Got the Great Imperial Crown
Legends of DiamondsShe was a nearly-anonymous young German princess. And yet a trip to Russia, when she was fourteen, led to undreamed-of...
Legends of Diamonds
The Beauty and Brilliance of Diamonds — in the Bible
Legends of DiamondsThe uniquely mystical, mysterious power of diamonds – and other precious gems – is acknowledged in the Bible. What was...
Legends of Diamonds
Gold and Diamonds for the Taking
Legends of DiamondsMost of us know about the California Gold Rush of 1849. But how many of us have heard of the...
Legends of Diamonds
Jean-Baptiste Tavernier: The Prince of Diamonds
Legends of DiamondsJean-Baptiste Tavernier is the jewelry-lover’s superstar of the Age of Exploration. His name will be forever tied to the glittering...
Jewelry Superstars
Chris Cassese
Jewelry SuperstarsChris Cassese: Talking about Tools of the Trade Chris Cassese’s stardom on YouTube stands as only one piece of proof...